Privacy

Fanscape.com is the business web site for Fanscape, Inc. a California Corporation. Fanscape, Inc. and its officers, directors, employees, agents, advertisers, promotional partners, customers, predecessors and successors in interest (FANSCAPE) are committed to respecting the privacy of our users. We strive to provide a safe, secure user experience. This Privacy Policy sets forth the online data collection and usage policies and practices that apply to the Fanscape.com Web Site and does not apply to information we collect in any other fashion or location.

FANSCAPE is pleased to hear suggestions, ideas, notes or criticisms (COMMENTS) in regards to the web site or information there in, however any submissions shall be deemed, and shall remain, the property of FANSCAPE, and otherwise be subject to the provisions as set forth below. You represent and warrant that you are authorized to grant all rights in the COMMENTS to FANSCAPE. Disclosure, submissions, or offers of any COMMENTS shall constitute an assignment to FANSCAPE of all worldwide rights, titles, and interests in all copyrights and other intellectual property rights to such COMMENTS. FANSCAPE may edit, copy, publish, distribute, translate, and otherwise use in any medium any COMMENTS that you forward to FANSCAPE and will own exclusively all such rights, titles, and interest and shall not be limited in any way in its use, commercial or otherwise, of the COMMENTS. FANSCAPE is and shall be under no obligation to maintain any of your COMMENTS in confidence, to pay to you any compensation for any COMMENTS, or to respond to any of your COMMENTS.

If you send information of a personal nature in response to a specific request from our website (for example for a job posting), you acknowledge that the transmission may not be secure and therefore you will hold FANSCAPE harmless should any material be intercepted by third parties. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available. FANSCAPE will use our best efforts to keep any personal information once received private and secure to the best of our ability. Personal information will be shared only with employees or agents who have a bona fide need to know.

When entering the Fanscape.biz web page, Fanscape receives and records information automatically such as your IP address, browser, cookie information, and the pages you may consequently visit. This information is gathered to conduct research, provide anonymous reporting for internal analysis and sometimes external clients, to improve our services, and to save you time while using our site. Cookies will be stored on your computer so that Fanscape can keep track of you and make your visit more efficient while you are on the site. This cookie is never written to your hard disk drive, it is temporarily stored in your computer's RAM and once you close your browser this temporary cookie is deleted. Fanscape uses your IP address to help diagnose problems with the server and to administer the Web site. Your IP address is used to gather broad demographic information. Fanscape may from time to time use an outside ad company to display ads. These ads may contain cookies that are collected by the ad company and are beyond the control or access of Fanscape. Site metrics may also be shared with the advertising companies.

The Fanscape.com site contains links to other Web sites over which FANSCAPE has no control. We are not responsible for the privacy policies or practices of Third Parties linked to the site, so you are responsible to review the privacy policies of those other sites so you can understand how they collect, use and share your information.

Fanscape reserves the right to change, modify, delete or add portions of this policy at anytime and without warning or prior notice. Substantial changes to this policy will be announced via a prominent notice on the web site; however it is your responsibility to check this policy and the corresponding Terms and Conditions of Use periodically for changes. By using this site you agree and accept this policy and are bound to the parameters set forth. Your continued use of this site even after changes have been made will constitute your acceptance to those changes. If you do not agree to the terms and conditions of use set forth in this policy, do not use this site. This policy was last amended on January 7, 2009.

If you have any questions, please direct all inquires to the contact email on the web site or to the following representative:

Fanscape, Inc.

Attn: John Eddow

360 N. La Cienega Blvd.

Los Angeles, CA 90048

phone: (323) 785-7757

fax at (323) 785-7101

johne@fanscape.com

Terms of use

By choosing to use this web site, you are agreeing to abide by all terms & conditions set out on this page. This site is for your personal use only and is designed for the sole purpose of providing information and services relating to Fanscape.

You may not modify, copy, distribute, transmit, display, perform, reproduce, publish, license, create derivative works from, transfer, or sell any information, software, products or services obtained from this site, unless Fanscape. grants you specific permission in writing. E-mail addresses posted on this site are not to be used by any seller of services, any compiler of mailing lists, or any other non-authorized use without prior written approval by Fanscape.

Links to third-party sites
This site may contain links to other web sites. Because Fanscape. has no control over these sites and their resources, Fanscape. is not responsible for the availability of these external sites, and can not be held responsible or liable for any content, advertising, products, or other materials on or available from these sites.

No unlawful or prohibited use
As a condition of your use of this site, you agree that you will not use the site for any purpose that is unlawful under any law or prohibited by these terms and conditions. You may not damage, disable, overburden, or impair this site. You may not obtain or attempt to obtain any materials or information not intentionally provided for through this site.

Indemnity
Fanscape, its agencies, departments, agents and employees cannot be held responsible for any losses, damages, expenses, claims, demands, suits, or actions, including reasonable legal fees made by any third party due to or arising from your use of this site, information obtained from the site, information which you provided to the site, your connection to the site, your violation of these terms and conditions, or your violation of any rights of another.

Liability disclaimer
The information, software, products, and services included on this site may include inaccuracies or typographical errors. Changes are periodically made to the information herein.

Fanscape. may make improvements to and/or changes to this site at any time. Information received on or through these sites should not be relied upon for personal, medical, legal or financial decisions and you should consult an appropriate professional for specific advice tailored to your situation.

Fanscape. makes no representations about the suitability, reliability, availability, timeliness, and accuracy of the information, software, products, services and related graphics contained on this site for any purpose. All such information, software, products, services and related graphics are provided as is without warranty of any kind. Fanscape. hereby disclaim all warranties and conditions with regard to this information, software, products, services and related graphics, including all implied warranties and conditions of merchantability, fitness for a particular purpose, title and non-infringement.

Fanscape. is not liable for any direct, indirect, punitive, incidental, special, consequential or any other damages, including legal fees, whatsoever. Such damages include but are not limited to damages for loss of use, data or profits, arising out of or in any way connected with the use or performance of Fanscape. sites, arising from delay or inability to use Fanscape. sites or related services, related to the provision of or failure to provide services, or resulting from any information, software, products, services and related graphics obtained through this or any other Fanscape. site, or otherwise arising out of the use of this or any other Fanscape. site, whether based on contract, tort, negligence, strict liability or otherwise. If you are dissatisfied with any portion of the site, or with any of these terms of use, your sole and exclusive remedy is to discontinue using this site.

Copyright notice
All information available from this site may be protected under US and foreign copyright laws. Permission to reproduce may be required. Fanscape. retains all rights to the information provided by this service, including, but not limited to, the right of distribution.

All third party trademarks are acknowledged and are the property of their respective owners.

These terms and conditions shall be governed by the relevant United States law, and by agreeing to be bound by them you agree to submit to the exclusive jurisdiction of the relevant courts of the United States.

We reserve the right to make reasonable modifications to the terms and conditions shown above in so far as they are listed on our website. Changes to terms and conditions will take affect thirty (30) days after they are posted on this website.

Terms and conditions last updated 15-December-2008

WOMMA/FTC Disclosure Guide

Social Media and the Responsibilities of Advertisers, Marketers and Bloggers

Consumers have a right to know the sponsor behind advertising and marketing messages that could influence their purchasing decisions, but key information is not always adequately disclosed in a social media context. Thus, for testimonials and endorsements delivered to consumers through social media – whether by consumers, experts, celebrities, or organizations – the FTC requires advertisers/marketers and bloggers to disclose all “material connections” between the blogger and advertisers/marketers.

The FTC explains “material connections” as any connection between a blogger and an advertiser/marketer that might materially affect the credibility consumers give to that blogger’s statements. Important examples of “material connections” include: Consideration (benefits or incentives such as monetary compensation, loaner products, free services, in-kind gifts, special access privileges) provided by an advertiser/marketer to a blogger; and
A relationship between an advertiser/marketer and a blogger (such as an employment relationship).

Scope and Purpose of the WOMMA Guide to Disclosure in Social Media Marketing

This document provides best practices in light of the FTC Endorsement Guides, released in 2009 and updated in 2010. This document is for general informational purposes only and is not intended to be legal advice. As social media is ever-changing, this WOMMA Disclosure Guide will be a living document – continuing to be refined to reflect evolving industry best practices. If you require legal advice, please consult an attorney.

Clear and Prominent Disclosure

No matter which platform is used, adequate disclosures must be clear and prominent. Language should be easily understood and unambiguous. Placement of the disclosure must be easily viewed and not hidden deep in the text or deep on the page. All disclosures should appear in a reasonable font size and color that is both readable and noticeable to consumers.

Disclosure Best Practices

As stated above, bloggers are required to disclose “material connections” to advertisers. Listed below is sample disclosure language, organized by the platform used. Alternative, but substantively comparable, language may also be used where appropriate.

Blogs

• I received product from Company Name
• Company Name sent me product.
• I received product from Company Name to give away.
• I was compensated by Company Name and received product.
• This is a sponsored post from Company Name.

Additionally for product review blogs, WOMMA strongly recommends creating and prominently posting a “Disclosure and Relationships Statement” section on the blog fully disclosing how a review blogger works with companies in accepting and reviewing products, and listing any conflicts of interest that may affect the credibility of their reviews.

Microblogs

Include a hash tag notation, either:

• #spon (sponsored)
• #paid (paid)
• #samp (sample)

Additionally, WOMMA strongly recommends posting a link on your profile page directing people to a full “Disclosure and Relationships Statement.” This statement, much like the one WOMMA recommends for review blogs, should state how you work with companies in accepting and reviewing products, and listing any conflicts of interest that may affect the credibility of your sponsored or paid reviews.

Status Updates on Social Networks

• I received product from Company Name.
• Company Name sent me product.
• I was compensated by Company Name and received product.
• This is a sponsored post from Company Name.

Additionally, WOMMA strongly recommends posting a full description or a link on your social network profile page directing people to a “Disclosure and Relationships Statement.” Note that if an employee blogs about his or her company’s products, citing the identity of the employer in the profile may not be a sufficient disclosure. Bloggers’ disclosures should appear close to the endorsement or testimonial statement they are posting.

Video and Photo Sharing Websites

Include as part of the video/photo content and part of the written description:

• I received product from Company Name.
• Company Name sent me product.
• I received product from Company Name to give away.
• I was compensated by Company Name and received product.
• This is sponsored by Company Name.

Additionally, WOMMA strongly recommends posting a full description or a link on your video and/or photo sharing profile page directing people to a “Disclosure and Relationships Statement.”

False or Unsubstantiated Statements

And as a reminder, bloggers should always avoid misleading or unsubstantiated statements when blogging about an advertisers/marketers products or services.

Additional Links and Resources

Revised Endorsement and Testimonial Guides (includes example scenarios) Download Here

FTC’s Revised Endorsement Guides: What People Are Asking Click here

Fanscape is a member of WOMMA. This document is a modified version of WOMMA’s Social Media Marketing Disclosure Guide available at: http://womma.org/ethics/disclosure/Social-Media-Marketing-Disclosure.pdf. This document is for general informational purposes only and is not intended to be legal advice.